Kelsie Barton Kelsie Barton | June 22, 2022 | Feature real estate
Jere Metcalf with Mayi de la Vega, the founder and CEO of ONE Sotheby’s International Realty (ONE SIR), a Sotheby’s International Realty affiliate and the leading luxury brokerage firm along Florida’s East Coast. Photographed by Dylan Rives
JMPartners (jmpartners.io) principal Jere Metcalf is helping luxury real estate agents across Atlanta and beyond achieve their career goals by tapping into their potential.
With perseverance, humor and an ability to find the fun in everything she does, top-performing real estate agent Jere Metcalf has practically perfected the art of buying and selling high-end homes. Now, the local luminary has embarked on an exciting new chapter in her enviable career as the principal of JMPartners, a collection of services supporting luxury real estate agents. Combining both her industry expertise and heart for helping others, Metcalf coaches agents that are nationally ranked and reaching their next level to strong agents who are striving to elevate to the luxury market—and produces results. “I am helping agents reach levels of success they formerly thought weren’t possible,” she says. “Wherever they are in their career, I help them create the path to their goal.”
Up between 4:30 and 5AM, Metcalf starts the day with a 4-mile walk alongside her husband, Gregg , who is the executive vice president for JLL and current president of the Atlanta Commercial Board of Realtors, and their German shepherd, Emma. Then it’s off to her home office to work— mainly talking and listening to clients as they navigate the competitive luxury market. As someone who admits that her own path to becoming a real estate role model was “anything but easy,” Metcalf is passionate about creating value for the agents who seek her support. BreakthroughLuxury, the coaching membership under JMPartners that launched this past February, is currently her bigg est focus as she works to grow the program to 100 members within a year. “They come to me at the top to get even better or to adjust their lifestyle to realize a more fulfilling life, or they come to me stuck, not sure how to get to their goal or what they even consider success,” explains Metcalf. But by fostering a mental shift in her clients, she equips them to see themselves and their potential in new ways. “I love helping them go from stuck to thriving beyond what they originally imagined,” she shares.
Even the best coaches need mentors, and Metcalf cites collaborating with hers as one of her greatest professional achievements. “Working with Mayi de la Vega probably takes the cake as both a mentor and a client,” she says of the founder and owner of One Sotheby’s International Realty, the “largest affiliate firm of all of Sotheby’s International Realty not only in number of agents, but also in volume sold.” Additionally, Metcalf has gleaned plenty of advice as the host of Top Real Estate Agents Tell How They Do It: Jere Metcalf Podcast, which boasts nearly 300 episodes of interviews with industry heavyweights who are breaking records or selling $100 million in volume per year. Currently, JMPartners is rebranding and relaunching the podcast to “reach a broader audience and help more real estate agents realize their potential and live their dreams,” she says.
When the mic is off and it’s time for a reset, this wife, mom and philanthropist—she contributes to the Leukemia & Lymphoma Society, Bright Futures Atlanta and Cristo Rey Atlanta Jesuit High School—can most likely be spotted at her favorite yoga studio, Highland Yoga. Aft er a sweat sesh, it’s time for dinner with her husband and kids followed by some unwind time with a good book. The tomes sitting atop her nightstand? “Brief by Joseph McCormack, Atomic Habits by James Clear, Pitch Anything by Oren Klaff and, last but not least, The Code of an Extraordinary Mind by Vishen Lakhiani,” she reveals. “I’m a nerd, so to me a good book is a book about being a better person in business.” Clearly, it’s a nighttime routine that has had an impact in more ways than one.
Jere Metcalf in a multimillion-dollar waterfront property represented by client and agent Melissa Castillo. Photographed by Dylan Rives
As the face of her company, JMPartners (jmpartners.io), it’s important for Jere Metcalf to dress the professional part. But mixing in color and prioritizing comfort are key for this funloving Atlantan, who understands that a stellar performance starts with looking and feeling her best.
By Kelsie Barton
Photographed by Dylan Rives
Lancôme Idôle liner, lancome-usa.com. Photographed by Dylan Rives
A person’s wardrobe workhorse can say a lot about their personal style. When asked about hers, Jere Metcalf answers without missing a beat. “My fitted flare pants,” says the fashionable real estate expert. “I try to change it up; I do a little… but I just love them.” The pants she’s referencing are by Los Angeles-based Paire and feature a sleek, flattering fit with a dramatic flare silhouette and the company’s signature PowerTech fabric. They’re perfect for the on-the-go woman who wants to look pulled together while still being able to move and have fun; think Audrey Hepburn’s clean lines and timeless glamour mixed with the casual-cool vibe of Farrah Fawcett (whom the style is named aft er). “I try other pants, but the flares just do it for me—and they’re comfortable,” Metcalf says. “While I like to look good, I look best when I feel best. And I feel best in those flares!”
Chanel Coco Mademoiselle eau de parfum spray, chanel.com. Photographed by Dylan Rives
As for her go-to footwear to pair with the flares, Metcalf notes that it’s a toss-up between Jimmy Choo and Christian Louboutin— but if she had to pick just one, she’d choose, well, her Choos. “Jimmy Choos really do wear and look best on me,” she says. “My nude Jimmy Choo pumps are simple but elegant and bring together most outfits, and they work whatever the season.”
Paire Farrah flare pants, Tootsies, tootsies.com/atlanta and pairela.com. Photographed by Dylan Rives
When it’s time to stock up on more designer staples—including the aforementioned pants—Metcalf always heads straight to high-end Atlanta boutique Tootsies to meet with Sara Mixon, the store’s events coordinator and stylist. “Sara is always there waiting, making sure I can run in [and] throw on a few outfits, and I always run out with more than I meant to buy,” she says. “But it’s always so worth it.” Metcalf loves to incorporate a pop of color or a pretty pattern into her tailored ensembles, topped off with a spritz of her signature scent, Coco Mademoiselle by Chanel. “It’s distinctive and unforgettable and smells so good.”
Lancôme Dual Finish powder foundation, lancome-usa. com; Jimmy Choo Love 100 Ballet Pink patent leather pointed pumps, us.jimmychoo.com. Photographed by Dylan Rives
As for her beauty regimen, the always-glowing Metcalf favors classic makeup brands like Lancôme for eyeliner and powder along with the bold and sexy Buxom Cosmetics for plumping lip gloss and mascara. She pampers her skin with HydraFacials as well as the occasional massage, but admits that she should book them more oft en. “I wish I’d appreciated earlier that self-care is part of success,” Metcalf shares. “When you sharpen the saw, you get a lot further and a lot faster cutting down the tree.”
Although it is important how you present yourself in the real estate industry, Metcalf always finds that feeling good on the inside always translates on the outside. Photographed by Rashun Hayes
Luxury real estate consultant and podcast host Jere Metcalf takes a break from her busy schedule to reveal the local places, mindful practices and must-have items that set her up for success.
By Kelsie Barton
Photographed by Rashun Hayes
1.My one-liner mantra is “In order to have what you truly want, you must first be who you truly are.” I also have a longer mantra/meditation to start my day that I took from Vishen Lakhiani, the author of one of my favorite books, The Code of an Extraordinary Mind. It goes: 1) Connection; 2) Gratitude; 3) Forgiveness; 4) Vision; 5) Seeing my day unfold before it starts; and 6) Faith—aligning myself to remember all that happens is for me, not to me.
2.In the warmer months, my work “uniform” is my Jude Connally fitted collared dress with cuffed elbow-length sleeves and a fun pattern and bright colors, or my flare pants with a bright, light top.
3.My go-to everyday bag is a simple pink Kate Spade bag that fits everything I need just perfectly. I always carry my laptop and my Goyard pen introduced to me by Melissa Castillo, a client and amazing real estate agent representing multimillion-dollar waterfront properties in Miami.
4.Blue Ridge Grill is hands down the best. Best salad, best service, best people, best atmosphere. I take my clients there, my team there. I remind myself the way they serve my friends and me is a great example of how to serve others… in excellence.
5.I love yoga, and Highland Yoga is the best by far. I’ve traveled to speak and coach in cities from Santa Barbara to L.A. to Miami to New York City and many more, and there’s no yoga or yoga studio like Highland Yoga in Buckhead Atlanta.