“Find your Pleasing.”
That’s the tagline that excited Harry Styles’ fans Sunday of this week, when an Instagram account for Pleasing posted its first few videos, teasing the launch of Harry Styles’ new beauty line.
Pleasing is the name of Styles’ company, which launched with a premier collection of nail polish and skin care products.
The four nail polish shades can be purchased together for $65 in a collection called The Perfect Polish Set, which features Perfect Pearl, a white color with a glossy finish; Pearly Tops, a clear, subtle glitter color with a matte finish; Inky Pearl, a black color with blue undertones and a glossy finish; and Granny’s Pink Pearls, a pink color with a glossy finish.
Both the Perfect Pearl Polish or the Pearly Tops Polish can be bought individually for $20.
For skincare, The Pleasing Pen—a double-sided serum for your under eyes and lips for $30—is a fan favorite, having already sold out during pre-order.
The Pearlescent Illuminating Serum is a moisturizing serum for all skin types, with pearls that give your skin a subtle glow. This serum can be used daily or as a base for makeup for $35.
“I’ve always found that the moments in my life that have brought me the most joy are the small ones,” Styles told Dazed Magazine about the inspiration behind Pleasings, “whether it be, you know, [the] end of the night under the stars or a perfect bite of food, or where you’re sitting with your friends and think, ‘Oh, I’m never gonna forget this.’ It’s always those moments that have the longest-lasting effect on me, in terms of sparking something wonderful in me. I really think that is the essence of what Pleasing is: looking at those moments, finding them, highlighting them, and helping other people find them.”
A musician, an actor, and now, a beauty company founder, Styles can seemingly do it all.
Pleasings products go on sale to the general public Monday, Nov. 29, 2021 at 1 p.m. ET / 10 a.m. PT. although fans can purchase from the pre-sale of the launch via the Pleasing website.
Photography by: Kevin Mazur / Getty